FROM the PITCHes in PARIS, DUBAI, Mallorca and to THE WORLD
For the Porsche Golf Circles, its digital channels and events like the Porsche European Open in Hamburg and the Porsche Golf Festival in Mallorca, we created the visual content — film, photo and concept — to engage both loyal fans and younger audiences. With behind-the-scenes views, our goal was to connect the platform to a younger & diverse crowd.
With fresh energy, we moved away from Golf’s traditional image and aimed to foster a progressive representation that aligns with Porsche’s modern values. In close collaboration with golf icon Paul Casey & presenter Gabbie Partington, we gave a new angle to the sport, capturing the authentic moments of shared passion. Travelling to iconic destinations with Porsche Golf, such as Paris, Dubai and more, our content is integrated across Porsche Golf’s digital and social channels, as well as the magazine On The Pitch, connecting golf to a modern generation.